Harman

Have you heard of JBL or Harman/Kardon, some of the world’s leading audio brands?

The market we are leading in is fast paced, fun and dynamic. Our headphones, portable speakers and home entertainment systems will become your area of expertise.

At HARMAN, you have more than a career. Our agile culture gives you the chance to rapidly develop your skills, learn quickly and find ways to create excellent results. We invite you to constantly challenge yourself, cultivate new ideas, work on something new and enhance your abilities. There are many great opportunities across all our HARMAN divisions and locations. Like this one.

You will join our Marketing department in Amsterdam, The Netherlands, in the position of: 

Global Culture and Partnerships Specialist

A Career at HARMAN Lifestyle:

We’re a global, multi-disciplinary team that’s putting the innovative power of technology to work and transforming tomorrow. As a member of HARMAN Lifestyle, you connect consumers with the power of superior sound.

• Contribute your talents to high-end, esteemed brands like JBL, Harman Kardon, Mark Levinson and Revel.
• Unite your passion for audio innovation with high-tech product development.
• Create pitch-perfect, cutting-edge technology that elevates the listening experience.

About the Role:

If you are energized by shaping how global brands connect with culture, talent, and key moments worldwide, this role offers the opportunity to make a real impact across HARMAN’s global footprint.

As the Global Culture and Partnerships Specialist, you will support the Director in delivering global strategies across cultural engagement and external partnerships for HARMAN’s core brands. The role focuses on coordination and day-to-day support for partnership initiatives, music licensing, and Sponsorship Approval Committee (SAC) submissions.

The Global Culture & Partnerships team drives HARMAN’s cultural impact by developing brand-defining partnerships, shaping global cultural strategy, and ensuring consistent execution across global regions. The team identifies opportunities that connect HARMAN’s brands, (e.g. JBL), with music, sports, entertainment, talent, and cultural moments. While guiding regions to activate these partnerships effectively and in alignment with global brand direction.

What You Will Do:

• Support the Director in managing global partnership initiatives, including maintaining and updating the global partnership tracker.
• Provide administrative support for partnership deal memos, contract tracking, and compliance documentation.
• Compile and distribute clear, timely updates and reports on partnership status, SAC submissions, and licensing activities.
• Assist the Director in using technology tools (such as databases, dashboards, and AI tools) to enhance tracking, measurement, and reporting processes.
• Prepare and coordinate Sponsorship Approval Committee (SAC) submissions, ensuring all documentation is complete and submitted on time.
• Support music licensing processes by tracking usage rights, coordinating media synchronizations, and assisting with licensing for retail product demonstrations.
• Facilitate communication with regional and divisional marketing teams to ensure accurate tracking and sharing of partnership assets and entitlements.
• Work closely with legal and senior leadership teams to ensure all partnership activities align with brand purpose and meet legal and D&I requirements.
• Contribute to collaborative planning and ideation sessions by providing research, market intelligence, and cultural insights to help shape new global partnership opportunities.
• Assist with the organization and documentation of JBL Global Culture Council meetings, ensuring key recommendations and action items are captured and followed up on effectively.

What You Need to Be Successful:

• At least 3 years of experience in music, entertainment, brand partnerships, or cultural/creative industries.
• Strong organizational and project management skills, with attention to detail and ability to manage multiple priorities.
• Strong interpersonal, communication, and stakeholder‑management abilities.
• Proficiency in Microsoft Office (PowerPoint for decks, Excel for tracking/reporting).
• Experience with digital tracking tools, online platforms, and digital content workflows.
• Demonstrated aptitude for working within fast-paced, cross-functional environments.
• Creative mindset with curiosity for culture and music.

What is Nice to Have:

• Understanding of partnership agreements and music licensing.
• International experience or exposure to global business practices.

What We Offer:

• A flexible work schedule where you will be able to work from home up to 40% and the remaining days in in a fantastic new office at Houthavens, Amsterdam.
• You are going to work in an international team within a friendly global working atmosphere.
• HARMAN offers a diverse and inclusive work environment that fosters and encourages career development opportunities, professional training and competitive market base compensation.
• Top-notch employee discounts on world class HARMAN/Samsung products (JBL, HARMAN Kardon, Bowers & Wilkins, AKG etc.)
• Professional development opportunities through HARMAN University’s business and leadership academies.
• Internal talent management leadership acceleration programs.
• “Be Brilliant” employee recognition and rewards program.
• A unique opportunity to contribute to drive revenue growth and nurture strategic trust-based relationships.

Join HARMAN and discover a world of endless possibilities!

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