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General information

Location:
Ariake - Tokyo, Japan
Job Family:
Marketing
Worker Type Reference:
Regular - Permanent
Pay Rate Type:
Salary
Career Level:
P4
Job ID:
R-51561-2026

Description & Requirements

Introduction: A Career at HARMAN Automotive

We’re a global, multi-disciplinary team that’s putting the innovative power of technology to work and transforming tomorrow. At HARMAN Automotive, we give you the keys to fast-track your career.

  • Engineer audio systems and integrated technology platforms that augment the driving experience
  • Combine ingenuity, in-depth research, and a spirit of collaboration with design and engineering excellence
  • Advance in-vehicle infotainment, safety, efficiency, and enjoyment

About the Role

This role leads Japan marketing strategy and execution, translating global brand, product, and portfolio priorities into impactful, locally relevant programs for OEM customers, employees, and stakeholders. The Strategic Customer Marketing lead serves as the primary marketing authority for Japan, providing market insights that shape global strategy while driving cross-functional alignment and high-quality execution across communications, sales enablement, and employee branding. The role also manages agency partners and resources to deliver consistent, on-brand results that advance HARMAN’s business and talent objectives in Japan.

Your Team

Reporting to the Executive Director, Automotive Strategic Customer Marketing, this role manages one (1) direct report. Major stakeholders include the Japan Country Leader, Automotive SBU leadership, Customer Group Management, Human Resource, Talent Acquisition team and Central Marketing Services.


What You Will Do

  • Own and lead Japan market marketing strategy and execution, ensuring alignment with global and regional priorities while addressing local OEM customer needs.
  • Translate global brand, portfolio, and product strategies into compelling, localized value propositions, messaging, and market-facing materials for OEM customers and executives.
  • Provide strategic Japan market insights—customer expectations, competitive landscape, and trends—to inform global marketing, product positioning, and go-to-market decisions.
  • Lead market-facing initiatives not covered by global or regional teams, serving as the primary marketing authority for Japan-specific programs and engagements.
  • Partner with senior stakeholders across Global Marketing, Communications, Talent Acquisition, Sales, and Product to ensure consistent messaging, clear ownership, and effective cross-functional execution.
  • Oversee localization and quality of all sales enablement, social, marketing, and communication materials, ensuring accuracy, brand integrity, and timely delivery.
  • Lead internal and external communications execution for Japan, in partnership with the Corporate and Division Communications team, including product launches, corporate announcements, OEM engagements, and leadership messaging.
  • Drive employee branding strategy for Japan in partnership with HR and Talent Acquisition, ensuring alignment with global direction while addressing local workforce priorities.
  • Manage and optimize agency partners (creative, PR, social), budgets, and timelines to deliver high-impact, locally relevant campaigns and content.

What You Need

  • 10+ years of experience in marketing within automotive, technology, or related B2B industries
  • Experience collaborating with OEM customers or within OEM supplier organizations
  • Strong capability in content creation, messaging development, and communication planning
  • Experience working with local agencies and managing external vendors
  • Business-level Japanese and English, written and verbal
  • Bachelor's degree in Marketing, Business, Communications, or related field

What is Nice to Have

  • Experience in employee branding or corporate communications
  • Knowledge of LinkedIn Japan and other Japan SNS platforms
  • Experience in global or matrixed organizations
  • Familiarity with branded audio or automotive technology marketing

What Makes You Eligible

  • Be willing to travel up to 20%, domestic and international travel
  • Be willing to work in Tokyo office (Ariake)

What We Offer

  • We offer an authentic diverse, equal, and inclusive work environment that fosters and encourages professional and personal development in a truly global organization.
  • You will work on products and services that touch people’s lives and will change the industrial standards, being a part of the transformations in our industry.
  • Our work environments are fast paced, challenging, empowering, collaborative, flexible and exciting.
  • We offer our own HARMAN University with regular updates on the new technologies and trends by utilizing various sessions organized by Self Learning and Development Trainings to help grow and advance talent.
  • We offer competitive compensation/benefit programs and recognition programs.

#LI-Hybrid

#LI-LK1

You Belong Here 
HARMAN is committed to making every employee feel welcomed, valued, and empowered. No matter what role you play, we encourage you to share your ideas, voice your distinct perspective, and bring your whole self with you – all within a support-minded culture that celebrates what makes each of us unique. We also recognize that learning is a lifelong pursuit and want you to flourish. We proudly offer added opportunities for training, development, and continuing education, further empowering you to live the career you want.  
 
About HARMAN: Where Innovation Unleashes Next-Level Technology 
Ever since the 1920s, we’ve been amplifying the sense of sound. Today, that legacy endures, with integrated technology platforms that make the world smarter, safer, and more connected.  

Across automotive, lifestyle, and digital transformation solutions, we create innovative technologies that turn ordinary moments into extraordinary experiences. Our renowned automotive and lifestyle solutions can be found everywhere, from the music we play in our cars and homes to venues that feature today’s most sought-after performers, while our digital transformation solutions serve humanity by addressing the world’s ever-evolving needs and demands. Marketing our award-winning portfolio under 16 iconic brands, such as JBL, Mark Levinson, and Revel, we set ourselves apart by exceeding the highest engineering and design standards for our customers, our partners and each other. 

If you’re ready to innovate and do work that makes a lasting impact, join our talent community today!  

Important Notice: Recruitment Scams
Please be aware that HARMAN recruiters will always communicate with you from an '@harman.com', ‘@careers.harman.com’ or ‘@harmanglobal.avature.net’ email address. We will never ask for payments, banking, credit card, personal financial information or access to your LinkedIn/email account during the screening, interview, or recruitment process. If you are asked for such information or receive communication from an email address not ending in one of the above email domains about a job with HARMAN, please cease communication immediately and report the incident to us through: harmancareers@harman.com.

HARMAN is proud to be an Equal Opportunity employer. HARMAN strives to hire the best qualified candidates and is committed to building a workforce representative of the diverse marketplaces and communities of our global colleagues and customers.  All qualified applicants will receive consideration for employment without regard to race, religion, color, national origin, gender (including pregnancy, childbirth, or related medical conditions), sexual orientation, gender identity, gender expression, age, status as a protected veteran, status as an individual with a disability, or other applicable legally protected characteristics. HARMAN attracts, hires, and develops employees based on merit, qualifications and job-related performance.(www.harman.com)