Description & Requirements
A Career at HARMAN Lifestyle
We’re a global, multi-disciplinary team that’s putting the innovative power of technology to work and transforming tomorrow. As a member of HARMAN Lifestyle, you connect consumers with the power of superior sound.
- Contribute your talents to high-end, esteemed brands like JBL, Mark Levinson, and Revel
- Unite your passion for audio innovation with high-tech product development
- Create pitch-perfect, cutting-edge technology that elevates the listening experience
About the Role
We are looking for a strategic and data-driven Specialist, Product Marketing, to join our team. This role is critical in driving the success of our product portfolio by managing the full product lifecycle—from ideation and development to launch and optimization. The ideal candidate will collaborate across origin business units, operations, marketing, sales, and finance to ensure our products meet market demands and deliver exceptional user experiences.
What You Will Do
- End-to-End Product Lifecycle Management: Oversee product planning, development, launch, and post-launch performance for tech-driven solutions.
- Market Intelligence & Competitive Analysis: Identify emerging trends, customer needs, and competitive gaps to inform product strategy and innovation.
- Go-to-Market Execution: Partner with cross-functional teams to define product positioning, pricing models, and launch strategies tailored to the tech ecosystem.
- Pricing Strategy & Opportunity Identification: Develop and optimize pricing strategies based on market dynamics, cost structures, and value perception. Identify new business opportunities and product gaps to drive growth.
- Performance Tracking & Optimization: Monitor KPIs such as adoption rate, churn, revenue, and customer satisfaction; recommend data-backed improvements.
- Cross-Functional Collaboration: Act as a central point of collaboration across every business touchpoint, including but not limited to region marketing, global product marketers and engineers, region leadership & peers.
- Customer-Centric Innovation: Translate user feedback and analytics into actionable insights for product enhancements and roadmap planning.
- Technical Understanding: Work closely with development teams to understand product architecture, capabilities, and limitations, ensuring feasibility and scalability.
What You Need to Be Successful
- Serve as a central point of collaboration across all business touchpoints.
- Bachelor’s degree in marketing, Business Administration, or related field (MBA is a plus).
- 3+ years of experience in product management, brand management, or related roles.
- Strong analytical and strategic thinking skills. Proven experience.
- Excellent communication and project management abilities.
- Experience working in cross-functional teams and managing multiple stakeholders.
- Proficiency in data analysis tools and product performance dashboards.
Bonus Points if You Have
- Category management knowledge.
- Bachelor’s degree in marketing, Commercial, or business-related fields.
- Natural curiosity and interest in the consumer technology and audio market.
What Makes You Eligible
- Willingness to travel, if necessary.
- Willingness to work in an office in a hybrid scheme.
- Excellent verbal and written communication skills in both Spanish and English.
- Demonstrable ability to work well in a fast-paced environment.
What We Offer
- Flexible work environment, allowing for full-time remote work globally for positions that can be performed outside a HARMAN or customer location
- Access to employee discounts on world-class Harman and Samsung products (JBL, HARMAN Kardon, AKG, etc.)
- Extensive training opportunities through our own HARMAN University
- Competitive wellness benefits
- Tuition reimbursement (according to local policies)
- “Be Brilliant” employee recognition and rewards program
- An inclusive and diverse work environment that fosters and encourages professional and personal development.
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